Friday, October 9, 2009

Peer Review I

1) What is the company name and product being sold? What magazine is it being sold in?
A) The company is a jewelery company trying to sell rings. It is in a Cosmo magazine.
2) What are the main strategies that this ad uses to "trick" its readership?
A) White black drop behind the rings, 3 pictures and catchy sayings.
3) What assumptions about race, gender, class, and sexuality does the company &/ magazine rely on to make this ad work?
In the picture it shows a white female with the ring on her finger so it is targeted for upper class white females.
4) What is the thesis? Restate it here: "This advertisement is clearly trying to sell Platinum Rings by using different appeals and elements, in which catches their intended audience’s eyes, to make a profit."
5) Are there places in the body of this essay that you did not highlight? What are they doing in this report? Might these sentences be deleted? Explain for each in your Peer Review word document, not your peer's report. No everything in it is highlighted. No everything is highlighted

6) Does each paragraph contain all four colors, as well as the bolded and underlined element? If not, make a note of this for you peer so they can correct the paragraph (unless this paragraph is the extenstion of the same point as the above paragraph).
All the paragraphs are properly structured and all colors are used in each.

7) Is the support for each assertion sufficient? Does it prove the point? Explain for at least 3 paragraphs (especially those that were not convincing).
Ex.In the middle of the white background and just below the text exclaiming your love will become platinum, are two blown up, shiny, platinum-colored rings. They look as if they could be wedding rings, or an engagement ring. The company used proportion in this magazine ad by using a white back drop with rings as the center of attention. This is a good explanation of how white spaced is used.
Ex. Another appeal used in these pictures is the need for guidance. I would say that this appeal is also used because in one of the pictures, the man is nurturing the women with the ring on. This is a good explanation of how a visual picture can suffice for the need for guidance in the ad.
Ex. Since these individuals are clearly in a relationship it is obvious to see that the ad is using the need for affiliation appeal. The first picture is of the man giving the women a piggy-back ride and they are laughing and smiling. The second is of the two holding hands and the third is of the two cuddling. By using this appeal in this way, it is making the intended audience believe that if they have this ring on their finger, they will have the same reaction as the couple in the advertisement.
This is another good example and concrete ideas that show how the need for affiliation is used in the platinum ad.

8) In the level II analysis believable? Explain any place where you felt the level II analysis didn't make sense to you and discuss with your peer.
Yes, all of the level II analysis was believable because it followed the same lines as what he was trying to tell you and he wasn’t stretching it out for it to go along with the level I analysis.
9) Has every paragraph been related to the thesis somehow? Mention every section in the report that does not support the thesis or is irrelevant to the thesis.

Yes, it does because in his thesis, he explain everything he was going to talk about pretty much, and by doing so, each paragraph was related to the thesis. He was able to provide sufficient amount of information that explained each topic in the thesis.
Conclusion
1) Is the thesis restated in the conclusion? Explain where and how.
The conclusion in the paper is restated in the very last paragraph of the paper.

2) Are you convinced? Has the support in the body of the report convinced you that their thesis is correct?
Yes

3) What more could the author do to convince you of their thesis?
She could go over all the points that you made throughout the paper

4) What did the author do really well in this report?
I thought that everything was stated in the paper (level I and II analysis) and that it was organized very well, everything was put in the correct spot where it was to make sense.

5) What does the author need to work on?
It seemed to me that everything was pretty good all the main points where backed up by solid and believeable subpoints.

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